The Toyota Sienna hybrid minivan
November 10th, 2009 | 
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Would it sell?
Over the years the question of hybrid minivans has often come up. If hybrid vehicles are to go mainstream then segments like minivans, many have argued, are essential for a hybrid option.
Last week, while announcing that a new, totally redesigned Toyota Sienna minivan would make its world debut at the LA Auto Show, Toyota hinted that there would be a fuel efficiency surprise.
Certainly, that doesn’t mean that the Sienna will finally come with a Hybrid Synergy Drive option, but what if it does?
Today, the base Sienna lists for about the same price as the base Highlander. The Highlander hybrid, however, starts at almost $10,000 more. Of course, the Highlander hybrid offers a lot more features than a base Highlander.
Still, if the hybrid version of the Sienna could list for just an extra $5000 – about $30,000 – would it sell?
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